To participate in the global value chain and enhance competitiveness in the context of regional and global integration. THACO AUTO has been making great efforts in product research & development (R&D), technology investments and market expansion, bringing the THACO brand out to the world.

Since 2019, THACO AUTO’s products, ranging from buses, trucks to passenger cars have been present in various regional countries such as Philippines, Thailand, Myanmar, Singapore, Malaysia, Indonesia, Laos, Cambodia, India, the Middle East, Kazakhstan, Uzbekistan, and Taiwan.
In the coming years, THACO AUTO will focus on intensive research and product development, invest in automation for production lines, and strengthen partnerships with international brands. This strategy aims to expand the product lineup, increase export volumes of new THACO and international-brand buses and trucks, and introduce internationally branded passenger vehicles to additional high-potential markets.